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Pay out per view obtained its mainstream attractiveness primarily from sporting occasions. For The 1st time, it authorized admirers to view situations that were broadcast all around the earth without the need of essentially having to be there in man or woman. The main significant pay for each watch function befell on September 16, 1981 when Sugar Ray Leonard fought Thomas Hearns for that Welterweight Championship. A business in Nashville, Tennessee identified as Viacom Cablevision was the very first just one to offer this party they usually sold a lot more than 50% in their customers to the fight. This set fairly a precedent for shell out for each see functions Sooner or later. They really acquired Sugar Ray Leonard to go to Nashville to promote the fight which manufactured the occasion this kind of massive achievements.
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